The Mobile Gelato Cart

The Mobile Gelato Cart

The Mobile Gelato Cart are a family-run gelato cart hire business in Perth. They required a logo design and website design that would capture the fun but high-quality nature of their business. All their gelato is hand-made in an artisan fashion, so their website needed to highlight this premium feel in a down-t0-earth and friendly way.

The logo design has two elements – the more detailed cart logo, which shows exactly what the nature of their business is. Then there is a simplified version of the logo, which is highly memorable and can be used at smaller sizes. This extended to a set of logo icons, and a bespoke surface pattern for napkins and packaging. I used ice-cream based colours, creating a palette based on pinks, peaches and creams, with chocolate brown as the highlight colour.

The website design is clean, simple and user-friendly. Built in Squarespace, the site comprises information pages, a contact form, a book or enquire now form, and strong call-to-actions throughout.

The Mobile Gelato Cart web design perth

The Mobile Gelato Cart web design perth

The Mobile Gelato Cart web design perth

The mobile gelato cart logo design perth

The mobile gelato cart logo design perth

The mobile gelato cart pattern design perth

The Mobile Gelato Cart business card design design perth


  • Client: The Mobile Gelato Cart
  • Service: Branding and web design